Category Archives: Business

5 Lead Generation Ideas To Try This Month

Lead Generation is still the biggest stumbling block for marketers. It is and probably always will be the issue which they are under pressure to deliver on consistently.

Ad when the leads are consistent, then next thing will be to question the quality of them.

It is an endless cycle which can be influenced by seasonality and oficurse the quality, depth and variety of your marketing campaigns which have a designed purpose to generate website traffic, which creates commitment and can develop in to genuine leads for the sales people to follow-up with or work on.

When we say to try this month, that is a bit loose. No process is going to change overnight and be the sudden answer to an influx of new leads. But it can be the start of the road to extensive lead generation by planting the seed.

You may be working with some of these strategies to an extent, but this can guide your direction in terms of which areas to focus on more diligently and the ideas which are becoming saturated or out-dated and not working as effectively as they once were.

1. Content Marketing

Though it is just a game of words but this is something that contribute a lot in generating B2B leads. You just need to understand the interests of your target audience that what they want to read, see and listen to. For instance, play with words in a way that makes the content interesting for your audience to read, upload pictures and videos which serves in the best interest of your clients. You can implement website visitor tracking software to identify new leads from the success of the traffic and people who have engaged with your content.

2. Keep Your SEO Strategy Sharp and Updated

It is because most of the search engines keep on updating their algorithms which is highly responsible for your ranking over there. Let’s consider Google which has made around 10 changes in its algorithm throughout the year of 2018. So, you need to make sure your SEO strategy is always updated as per the algorithm changes of search engines. Remember, if you are not appearing on the first page of Google search then there is almost an 80% chance of not generating B2B leads as you could if appeared on the first page.

3. Keep Social Media Accounts Updated

Social media accounts are where you need to be updated at first if you want to keep your clients notified about every event or changes. For instance, your LinkedIn or Facebook or Twitter should be all updated as it allows more targeted approach by refining the lead generation process. Since people are using their social media accounts more than they follow any other thing so make sure every notification is fully updated there. It is because generally people find it fake news if they don’t see anything on your social media accounts.

4. Keep Surveys and Feedback Forms

It is a good way of generating leads as you are making your clients feel important through this way. You are asking them for their point of view like what went wrong or what was it which they like the most. You may ask for feedback while they check out if they expected some improvement and later on revert them with your reply. No matter if you made the improvement or no but acknowledging their messages will definitely help you a lot in future. And of course, send them short survey forms via emails from time to time and get their opinions or let them know about the upcoming changes.

5. Get Trusted Backlinks

Okay this is something really important and may help you a lot in lead generation in 2019. Backlinking is somewhat similar to word of mouth referrals where you are getting referred by other websites due to the quality you provide. For instance, offer something that attracts other websites and they start to refer your link to their customers. You may write blogs for other companies or share their content on your website to gain their trust. The best thing in backlinking is providing a great content that exactly link the needs of your clients and this is how you may gain a number of natural backlinks easily.

Better Opportunities for the Best Bitcoin Deal

Bitcoin is a virtual currency, in other words, a kind of computer code to which people attribute a certain value. Unlike the euro, the dollar and other “traditional” currencies, physical bitcoin does not exist. You cannot have any in your wallet.

Unlike traditional currencies, bitcoin is not issued by a central bank. It was created as a means of retribution for users who help to verify, record and secure computer codes on a decentralized system to which everyone has access: the blockchain. Each block accepted is paid for by newly generated bitcoins in jargon, bitcoin mining.

What explains the sharp rise in bitcoin?

The recent popularity of bitcoin is due to several reasons. Following the long period of low interest rates that we are experiencing, more and more investors are ready to try their luck with an alternative currency, certainly riskier, but with a better potential in terms of profits. The “classic” financial world – banks and stock exchanges is also beginning to take an interest in it. From Bitcoin Forum this is the best deal here.

Is there a risk of a speculative bubble?

After a rise of 1,000% since the beginning of the year, we can only see the huge popularity of bitcoin. When it passed the $ 10,000 mark, the total market value of the currency was higher than that of the US computer group IBM, which has existed for 106 years and employs 386,000 people worldwide.

  • The future of bitcoin remains very uncertain. Even though it all started with the payment of a pizza, bitcoin is still far from being used as a means of universal payment. The blockchain technology that supports virtual money is still not able to process a large number of transactions quickly. This is why it sometimes takes several minutes to close a simple transaction in bitcoins, like paying a cup of coffee. In addition, the high volatility of bitcoin which can earn or lose 10% of its value in a day – does not make it a particularly attractive means of payment.
  • Even if early fans continue to say that bitcoin could eventually become a means of payment – with some adjustments the currency seems to be primarily under the influence of investors speculating on a rise in the price. And as long as they are convinced that there are other people willing to pay more for a bitcoin, the price will continue to climb.

Clearly, this motto is not meant for everyone. Bitcoins are not regulated by the authorities, so if you are hacked or if the price falls sharply, your assets are not guaranteed. The investor estimates that eventually, bitcoin could reach $ 100,000.